Elastic Path Software trend report standards

Making user data easier to understand

Each year Elastic Path Software Inc. in Vancouver, Canada produces a well-regarded quarterly consumer research report detailing trends in technology software purchases by consumers. The company needed a way to ensure greater consistency on how it presented its data within these reports.

Visual standards for report data visualizations

Luminant Design developed report charts and graphic style guide standards for Elastic Path to use for in-house design of its reports. Chart development involved the creation of detailed specifications for each chart type, including layout, color scheme, graphic elements, and typography. The designs integrated with the company's existing communication standards and built for easy modification by the company’s in-house staff for the development of additional reports.

Client: Elastic Path Software, Vancouver, B.C.
Date: Published 2010